If you’re a newbie to Instagram, you may be wondering what it is and how it works. The app was purchased by Facebook in 2012 and changed its name to instagram the same year. Today, it is the most popular social media site for posting photos and videos. Unlike its predecessor, Instagram has a shop tab, where users can sell products and add filters. In this article, we’ll discuss some of the main features and benefits of Instagram.

It was renamed to instagram in 2013

Instagram was originally called Burbn, a combination of instant messaging and telegram. The app was designed to simplify photo sharing by eliminating features like commenting and “liking” and focusing on the photos themselves. Systrom and Kiegel aimed to make the app minimalist and focused on photo-sharing. They asked friends to beta test the app and fixed any problems they found, including software errors.

It allows users to post photos and videos

Instagram is a social media app that allows users to share their experiences. The app allows you to post photos and videos. However, users are restricted to one-minute videos. The platform has also faced criticism for its lack of privacy. According to reports, Instagram has stopped developing its Apple Watch app. The reason for this is unclear, but the company previously included a stand-alone application for watchOS. However, this has now been removed from the App Store.

It has a shop tab

When you’re running a business, adding Instagram’s shop tab to your profile can be quite useful.

It allows you to sell products in your feed to your followers. You can also tag products in your Instagram posts and be visible to users through the Instagram recommendations algorithm. This new feature is currently being tested with a select group of users. To create an Instagram shop, you need to have a Facebook Page and a catalog with all of your products listed.

It lets users buy products from brands

A new checkout option has launched on Instagram, allowing users to buy products from brands.

Users can choose from a selection of products and enter their billing and shipping information.

Instagram has made this process as simple as possible, in order to encourage impulse buying. However, the new feature is only available to businesses in certain countries and is limited to 20 brands in the U.S., Canada, and the U.K. Businesses should follow certain best practices when incorporating this new feature to ensure that the experience is seamless for both brands and consumers.


What Is Instagram and How Does It Work?